Purchasing

Selling your (old) jewelry

For 30 years we have been a trusted address for purchasing gold and silver. After a free appraisal (in your presence) you can sell your silver or gold jewelry to us for money or for a discount on a new purchase from our own collection.

You can come to us for the sale of gold and silver jewelry, coins, bars and utensils such as bowls, cutlery, rattles etc. We have been giving honest prices for over 30 years without surprising you with processing costs or other unexpected costs.

IDENTIFICATION REQUIRED!

We only buy from persons who are 18 years or older and can identify themselves with a valid ID (Passport, ID card, Dutch driving license or residence pass). Without a valid ID we do NOT buy!

MAKE AN APPOINTMENT?

Do I need to make a special appointment to sell something?No, in principle not , you can just walk in.(Unless it concerns large sums of money that need to be reserved.)

PAYOUT

How do you pay out?We buy against cash payment or if desired by bank transfer .
Amounts above €9,999 can only be paid by bank transfer.
We are required by law to report cash payments above €9,999.

WHAT KIND OF JEWELRY?

What can I sell to you?

• Silver and gold jewelry
• Gold and silver coins or bars
• Platinum jewelry
• silver cutlery,
• gold and silver utensils,

What can I not sell to you in any case?

• Stolen goods; all purchases are recorded & serial numbers are checked.
• Jewelry made of copper, steel or other (base) metals, whether or not gold plated and regardless of the brand.
• Fashion watches from brands such as Diesel, Armani, Michael Kors, Pulsar, Timex, Armani, Skagen, Esprit, Pulsar, Camel, Guess, Fossil, Oozoo, etc.
• Mid-range watches such as Tissot, Seiko, Citizen, Certina, etc.
• Gold plated lighters from, for example, Dupont.
• Loose gemstones
• Watches that are not made of gold or silver.

THE VALUE OF YOUR JEWELRY

What to expect? Do you also buy jewelry "as jewelry"?Yes, but not always! To avoid disappointment: We are critical when buying second-hand jewelry for resale . This is mainly because in recent years, many more jewelry items have been offered to us than we sell. The majority of the jewelry items offered are therefore purchased for the value of the material. So we still buy jewelry items as "jewelry", but only for exceptionally beautiful and especially special antique and vintage jewelry items.

I have a piece of jewelry with a valuation report and want to sell it, what do I get for it?Of course, that depends on the quality, popularity and expected sales value of the jewelry. Because the price on the valuation report is so high, you generally only get a small part of the valuation value back. Click here for more information about price structure and differences between valuation and sales value.

My jeweler does not buy from private individuals himself, but says that I should sell my appraised piece of jewelry for at least "X".That is easy for the jeweler in question to say. The value of a piece of jewelry is, just like with most other goods, simply a matter of supply and demand. We therefore always advise to approach various interested parties/buyers and compare prices. Then make a choice that feels right, as well informed as possible.

Why do many jewelers appraise jewelry, but do not buy it from private individuals?There are several reasons for this. On the one hand, buying from private individuals involves extra work and risks . For example, there is the risk of buying something that turns out to be fake or stolen. Buyers are also expected to have sufficient cash on hand and to keep accurate and comprehensive records that meet legal requirements. These are not small things and many jewelers therefore decide not to do this.
But there is another important reason why many jewelers do not buy from private individuals (without buying something in return). And that is because otherwise the high margins they charge on the sale of jewelry become clear to customers . Most jewelers need those high margins to compensate for the relatively low number of sales compared to other industries and the high (security) costs. Although in most cases there is no fraud, many jewelers still fear (perhaps rightly so) that knowledge of the high margins will lead to misunderstanding among customers.

More explanation about the difference between appraisal, retail and purchase prices.

THE GOLD PRICE

What exactly is "the gold price"?Generally, when people talk about the gold price, they are referring to the stock market price of 24k pure gold.

At which shop do I get that real gold price?Honest answer; probably nowhere , (unless you buy something in return).Why not?The gold price is actually the middle between the purchase and sales prices. Whoever wants to buy it pays a little more and whoever wants to sell it gets a little less. If nothing would be earned on it, the trade would come to a standstill quite quickly.

How much of the gold price do I get when I sell gold?That depends on the party you sell to . In the table below I try to explain as simply as possible how that price is constructed.
The gold buyer or jeweler sells the gold that he buys from private individuals to a processing company. Depending on the size of the batch that is offered, the amount of processing costs, melting loss and other costs, the jeweler normally receives between 90% and 99% of the gold price from the processing company. The jeweler or buyer will therefore never pay more than the 90%-99% of the price that he is paid . If that is promised, there is probably a catch.
Because most jewelers and buyers operate on a much smaller scale than processing companies, their margin is naturally larger than that of large (international) processing companies. Usually, you will receive between 75% and 90% of the gold price from an honest gold buyer/jeweler. Given the large difference between them, it is interesting to compare between different parties . But do not let your judgment depend on the advertised prices per gram. Many buyers charge unclear additional costs for valuation or processing, which means that the amount paid per gram can sometimes be lower than with another buyer who advertises lower prices. If a price is too good to be true, it often is too good to be true! If less than 75% of the gold price is paid, it may be wise to visit another buyer. So in any case, do not sell for less than 75% of the gold price .

The purchase price explained in a table

DIFFERENCES IN CARAT?

The gold price is based on the price of "pure" gold. Pure gold is also referred to as 24 carat gold. It consists of almost 100% (.999) gold. Because gold is very soft, alloys are often made of it with, for example, silver and copper. The ratio between these metals determines the color of the jewelry. Common alloys are 18K gold, which consists of 75% (.750) gold, or 14K gold, which consists of 58.5% (.585) gold. 14k gold is particularly common in the Netherlands. It is a complex process to extract the pure gold from old 14k or 18k jewelry in the smelter. Almost always, some of it is lost during this process. This is also called melting loss. The higher the content of the alloy (so the more pure gold there is in the alloy in proportion), the lower this melting loss. Therefore, you often get just a little bit more for higher quality jewelry.

Common gold grades

BUYING WATCHES

Do you still buy watches?No , we have not bought watches for some time now. The only watches we still buy are gold or silver watches based on their material value. Due to the enormous amount of misery surrounding the watch trade (high-quality imitations, problems with guarantees, extremely long repair times for top brands, etc.) we have stopped buying from private individuals.

BUYING LOOSE DIAMOND

I have a loose (brilliant cut) diamond (with certificate) and want to sell it. What are the options?We only buy loose diamonds in very exceptional cases .

Why?Both because we already have more stock than we sell and also to prevent disappointment among customers. A majority of the diamonds that are offered to us by private individuals were once purchased for a lot of money from an expensive jeweler with a high profit margin. The trade-in value/price for which we purchase the diamond is then often only a fraction of that price, partly because we work with much smaller margins and already have a very large stock, which we prefer to sell first than invest in even more stock. That large difference between purchase or appraisal value and the value upon sale is off-putting to many customers. To prevent that, we only purchase diamonds in exceptional cases.

I still want to sell a diamond, how does that work?To minimize the chance of disappointment and to save us unnecessary work , the initiative for selling lies with the seller . In other words; what is the amount you would like to have for the diamond?

And if we agree on the price?Then before payment is made, we send the diamond to the HRD or IGI to make a new certificate , even if there is already a certificate. Why? Because there is a lot of fraud with diamonds and we want to minimize risks. There are all kinds of imitations, from simple zirconia and mozanite, to diamonds drilled in a laboratory and filled with silicone, etc. Only when the results of the new certificate match the old certificate or the original appraisal by us will payment be made .

PRIVACY

Your privacy is of the utmost importance to us. Not only to the extent that the law prescribes this, but also as a matter of principle/conviction. Your personal data will not be shared with any other party and will be stored locally. This information is accessible to authorized (police) officials in the fight against receiving stolen goods, except for us. Questions regarding specific contracts or purchases will therefore not be answered unless the person asking the question can identify themselves as the person in question and by telephone only if the caller has the correct reference numbers.

For more information about current prices and rates, you can also contact us by telephone.